Great expertise
We put your users at the heart of the journey, tapping into our comprehensive Sitecore platform knowledge to build meaningful and relevant user experiences.
XM CLOUD MIGRATION
Extensive auditing, planning and seamless migration of XM/XP solutions to XM Cloud - maximising business value and continuity.
DEVELOPMENT AND MIGRATION
Robust, secure and scalable solutions and platform development - supercharging omni-channel customer experiences.
CONTENT AND PERFORMANCE OPTIMISATION
Maximise customer experience with a detailed content strategy. Combining CRO and fast delivery of content for maximum engagement.
ENTERPRISE COMMERCE
Power business growth with Order Cloud through personalised B2C, B2B or D2C multi-channel e-commerce experiences.
PERSONALISED ENGAGEMENT
Delivering personalised experiences and real-time tailored content to every customer, consistently across every touchpoint.
AUDITS AND INNOVATION
A comprehensive assessment of your Sitecore solution to ensure best practice and to maximise value from your investment.
Great work
Trusted by the Royal Navy, Honda, Capita, the National Trust, INEOS and London Fire Brigade
Spirax Sarco
Case study
We harnessed the power of the Sitecore XP to serve 49 operating companies globally in 23 languages, developing marketing automations and personalisation features to deliver a tailored and localised B2B experience.
Great insights
Catch up with the latest news and expert opinion from across the agency
© 2025 Great State
Royal Navy
Case study
We leveraged the power of Sitecore XP to redefine the Royal Navy’s digital experience for Gen Z. We delivered a personalised, headless and scalable experience using the platform's innovative capabilities.
The Sitecore XM Cloud series: Making migration easy
How Sitecore supports global expansion at pace
Scale your e-commerce and personalise with Sitecore
Sitecore Content Hub - taking control of your prized assets
Wednesday 3rd July, 2025
27 November, 2024
Rethinking Digital Customer Experience
For Gen Z, digital experience is everything.
Get it right and they'll be back. Get it wrong and they’re gone. That’s why digital CX matters more than ever.
In this exclusive virtual event, Great State shared fresh insight from their Shifting States research, showing how Gen Z’s fluid relationship with technology, trends and brands is reshaping loyalty.
From effortless journeys to personalisation on their terms, we uncovered what keeps them coming back - and the miss-steps that drive them away.
Watch on demand to learn how to design next-gen digital experiences that earn Gen Z’s loyalty - and keep it.
Jinny
Mitchell-Kent
Joint Managing Director,
Great State
Enterprise Digital Strategy Leader,
Jaguar Land Rover
Digital Strategist,
Great State
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You'll hear from
Customer Experience Lead,
Waitrose & Partners
Lead Strategist,
Great State
Director of Customer Care,
ASOS
